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Love and Other Drugs (2010)
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- Project Phase: Completed
- Release Date: 2010-11-24 - Wide Release
- Distributor(s): 20th Century Fox
- Film Genre(s): Romance, Comedy
- Country: United States
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SYNOPSIS
Based on the novel "Hard Sell: The Evolution of a Viagra Saleman", (formerly titled "Pharma") this sees Jamie Reidy (Gyllenhaal) is to the pharmaceutical business what Jerry Maguire was to professional sports and Frank Abagnale (Catch Me If You Can) was to bank fraud. He's the guy who's been there, done that, and walked away with the insider stories. You'll find yourself rooting for Reidy and at the same time, you'll be shocked by the realities of the world that paid his salary. Hard Sell is a witty expose of an industry that touches nearly everyone in contemporary America. It reveals the questionable practices of drug reps, nurses, and even physicians. He begins a relationship with a woman who has Parkinson's (Hathaway) while on one of his sales calls. Their love story plays out in the political and social context of the time.
RELATED NEWS
Top 100 Most Anticipated Films of 2010: Edward Zwick's Love and Other DrugsHe certainly gets drawn to bigger-than-life charac : 2010-01-12
Tracking Shot September 2009: The Beaver, Brighton Rock and The Sunset LimitedThis September is when Blacklist's 2008 top title : 2009-09-01
Zwick Set For Different Prescription with 'Love & Other Drugs'Is Edward Zwick going the Jason Reitman route? Per : 2009-06-06
Brokeback's Jake Gyllenhaal and Hathaway find 'Love & Other Drugs'Big industry have been profiled in film with tobac : 2009-06-04
The Hollywood Reporter reports that Gabriel Macht, Hank Azaria and Oliver Platt have signed on the pic - Macht plays a hotshot Prozac salesman who's invovled romantically with Maggie (Hathaway), a free-spirited woman with Parkinson's disease who enters into a relationship with charming Viagra salesman Jamie (Gyllenhaal). Azaria plays an unscrupulous doctor and client of Jamie's, and Platt plays his boss, a beleaguered pharmaceutical rep desperate to boost Jamie's sales. : 2009-09-15
Variety reports that Judy Greer has been cast in the pic - she will play a pharmaceutical company trainee instructor. : 2009-08-20
The Hollywood Reporter reports that Edward Zwick and his Bedford Falls partner Marshall Herskovitz are producing along with Scott Stuber. Carla Hacken is overseeing for Fox 2000, Kara Francis for New Regency. Fox is in the process of obtaining the rights from Universal. : 2009-06-08
WATER COOLER TOPICS
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DIRECTOR(S)
CAST Alphabetical Order
