Big industry have been profiled in film with tobacco, oil and the automobile, but pharmaceutical hasn’t been served up as of late. That might change, as Production Weekly reports that Brokeback Mountain‘s Jake Gyllenhaal & Anne Hathaway are re-teaming on Love & Other Drugs.
Based on the novel “Hard Sell: The Evolution of a Viagra Saleman”, this would see Gyllenhaal play Jamie Reidy who is to the pharmaceutical business what Jerry Maguire was to professional sports and Frank Abagnale (Catch Me If You Can) was to bank fraud. He’s the guy who’s been there, commands a big salary and walked away with the insider stories.
The book description goes onto say that it reveals the questionable practices of drug reps, nurses, and even physicians. Reidy traces his ups and downs as a rep for giant drug manufacturer Pfizer, maker of some of the most widely prescribed and used drugs in existence, including Viagra.
Look for further updates on this project within the next couple of days.
