Lionsgate at the ‘Heart ‘ of Spanish-Speaking Market

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Banking on the large-reach demographic of Spanish speaking moviegoers that Maya Entertainment is keen on servicing, Lionsgate (known for franchise horror films, Tyler Perry comedies) have grabbed last year’s foreign-language short list nominated film from Mexico for an eventual theatrical run in theaters – perhaps sometime this year or next. Roberto Sneider’s “Arrancame la vida” (Tear This Heart Out) was a major box office draw for Latin America’s 20th Century Fox, and Lionsgate who’ve made strides in the past with in this market with La mujer de mi hermano will benefit from the buzz at the south of the border.

Judging by the trailer, the picture, based on a best-selling novel by Angeles Mastretta, benefitted from the type of financing who’s craft services were probably more expensive than what is cost to make Fernando Eimbcke’s Lake Tahoe (also a Mexican production). Set in 30s and 40s Mexico, the pic charts the marriage of a 15-year-old girl to a general with political ambitions and her love affair with a left-wing orchestra director. Ana Claudia Talancón (from The Crime of Father Amaro and Fast Food Nation fame) is the middle piece of the sweeping melodrama.

Are you looking forward to this sweeping melodrama? I’d like to know!

 

Eric Lavallée
Eric Lavalléehttps://www.ericlavallee.com
Eric Lavallée is the founder, CEO, editor-in-chief, film journalist, and critic at IONCINEMA.com, established in 2000. A regular at Sundance, Cannes, and Venice, Eric holds a BFA in film studies from the Mel Hoppenheim School of Cinema. In 2013, he served on the narrative competition jury at the SXSW Film Festival. He was an associate producer on Mark Jackson’s "This Teacher" (2018 LA Film Festival, 2018 BFI London). He is a Golden Globes Voter, member of the ICS (International Cinephile Society) and AQCC (Association québécoise des critiques de cinéma).

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