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Top 100 Most Anticipated Films of 2010: Edward Zwick’s Love and Other Drugs

He certainly gets drawn to bigger-than-life characters, and while I can’t say I’m much of a Zwick fan and nor did I read the novel on which this film is based on, if Love and Other Drugs carries itself as a tale for “grown-ups” and Charles Randolph turns in a screenplay that flips pharmaceutical business on its back, then we may have an insider’s take combined with a side dish of romance a la Up in the Air.

Eric Lavallée

Published on January 12, 2010

#79. Love and Other Drugs

Director: Edward Zwick
Writer(s): Charles Randolph
Producers: Pieter Jan Brugge, Marshall Herskovitz, Scott Stuber, Randolph and Zwick
Distributor: 20th Century Fox.

The Gist: Based on the novel “Hard Sell: The Evolution of a Viagra Saleman”, this sees Jamie Reidy (Gyllenhaal) is to the pharmaceutical business what Jerry Maguire was to professional sports and Frank Abagnale (Catch Me If You Can) was to bank fraud. He’s the guy who’s been there, done that, and walked away with the insider stories….(more)

Cast: Anne Hathaway, Jake Gyllenhaal, Hank Azaria, Judy Greer, Gabriel Macht and Oliver Platt

Why is it on the list?: He certainly gets drawn to bigger-than-life characters, and while I can’t say I’m much of a Zwick fan and nor did I read the novel on which this film is based on, if Love and Other Drugs carries itself as a tale for “grown-ups” and Charles Randolph turns in a screenplay that flips pharmaceutical business on its back, then we may have an insider’s take combined with a side dish of romance a la Up in the Air. Looking forward in seeing how Brokeback Mountain‘s Anne Hathaway and Jake Gyllenhaal play off of each other.

Release Date/Status?: In post-production, will be ready for a November 24th release.

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Eric Lavallée

Eric Lavallée is the founder, CEO, editor-in-chief, film journalist and critic at IONCINEMA.com (founded in 2000). Eric is a regular at Sundance, Cannes and TIFF. He has a BFA in Film Studies at the Mel Hoppenheim School of Cinema. In 2013 he served as a Narrative Competition Jury Member at the SXSW Film Festival. He was an associate producer on Mark Jackson's This Teacher (2018 LA Film Festival, 2018 BFI London). In 2022 he served as a New Flesh Comp for Best First Feature at the 2022 Fantasia Intl. Film Festival. Current top films for 2022 include Tár (Todd Field), All That Breathes (Shaunak Sen), Aftersun (Charlotte Wells).