Top 10 Posters of 2008: Man on Wire

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IONCINEMA.com Top Ten

While I wait for the final batch of screenings of MMVIII, I thought I’d start my look back at the year in cinema with the first of my top 10 lists. Easily one of the lightest and more pleasurable top tens is: my favorite movie posters of the year. As usual, I evaluate the posters from a marketing perspective, take into consideration the poster’s creative and visual appeal and enjoy the more alluring one-sheets that tell a story and are a departure from the usual dreck of superimposed actor faces we are so used to. If you are curious to see what my tastes are like here a flashback (2007, 2006-PI, 2006-PII). Stay tuned for tomorrow top 5 list.

For 2008, a special mention goes to Lionsgate’s crazy W. campaign – an ensemble set of images that see Josh Brolin have plenty of fun getting into character. This year I begin with…

10. Man on Wire (U.S. Domestic Poster)

Distributor: Magnolia Pictures
Tagline: 1974. 1350 feet up. The artistic crime of the century.
Comments: No huge creative construction here. The film’s main subject, a bigger-than-life character (Petit) is the size of a fly and rule of thumb – when a photograph is used as a poster image it usually equals to very little use of imagination. But all this is overruled by the story, the mystique and the mystery that is being told within the narrative of the image. If a picture is equal to a thousand words – this one might surpass that.

 

 
Eric Lavallée
Eric Lavalléehttps://www.ericlavallee.com
Eric Lavallée is the founder, CEO, editor-in-chief, film journalist, and critic at IONCINEMA.com, established in 2000. A regular at Sundance, Cannes, and Venice, Eric holds a BFA in film studies from the Mel Hoppenheim School of Cinema. In 2013, he served on the narrative competition jury at the SXSW Film Festival. He was an associate producer on Mark Jackson’s "This Teacher" (2018 LA Film Festival, 2018 BFI London). He is a Golden Globes Voter, member of the ICS (International Cinephile Society) and AQCC (Association québécoise des critiques de cinéma).

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